Moe Rubenzahl is an independent marketing and business consultant specializing in marketing strategy; brand and product messaging; persona development; and Internet, content, and search engine marketing strategies. Clients are worldwide, typically business-to-business (3-70 employees, $2-50 million revenue), and include small and large companies, including a 300-store, $700M retailer. His practice is built on structured, methodical, marketing processes that make sense.
An engineer by training (with a BSEE from Princeton University and an MSEE from Stanford University), Moe understands high tech. He has over 30 years of marketing experience. He was Executive Director of Internet Marketing for Maxim Integrated, a $2.5 billion semiconductor manufacturer. Previously, he was the Marketing Director for a consumer electronics startup, which he saw through its public offering. He began his career at Hewlett-Packard, where he served for 12 years, in design engineering and product marketing roles.