Sale!

2018 Product Intelligence and User Experience Summit – Boston

The 2018 Product Intelligence and User Experience Summit is a two-day, multi-track professional education and development event, featuring vendor-free learning, intimate classroom format, high-level networking, interactive and engaging topics and top industry professional speakers.

Hear best practices and real world examples from successful experts and practitioners currently succeeding in product and user experience in their organizations. Attend to gain insights from innovative case studies, critical advice from lessons learned and motivation from fellow practitioners. The format allows all attendees to easily converse, expand your knowledge and attain un-biased recommendations in group discussions. Multiple workshops are available to attend to acquire and test new skills. Attendees can pick and choose from all sessions within multiple tracks to customize their own summit experience. Geared towards manager/director level practitioners, this event will help you lead your product and user teams, grow and innovate your products and gain a new understanding of your products, users and market.

Use the coupon code LIBOS18 in the cart while registering to receive 50% off!

2018 Product Intelligence and User Experience Summit – Boston

  • June 21-22, 2018
  • Boston, MA
  • $699.00$1,499.00

    You Save $
  • Get 13.5 CPE Credits!
  • SKU: N/A Category:

    Product Description

    The 2018 Product Intelligence and User Experience Summit is a two-day, multi-track professional education and development event, featuring vendor-free learning, intimate classroom format, high-level networking, interactive and engaging topics and top industry professional speakers.

    Hear best practices and real world examples from successful experts and practitioners currently succeeding in product and user experience in their organizations. Attend to gain insights from innovative case studies, critical advice from lessons learned and motivation from fellow practitioners. The format allows all attendees to easily converse, expand your knowledge and attain un-biased recommendations in group discussions. Multiple workshops are available to attend to acquire and test new skills. Attendees can pick and choose from all sessions within multiple tracks to customize their own summit experience. Geared towards manager/director level practitioners, this event will help you lead your product and user teams, grow and innovate your products and gain a new understanding of your products, users and market.

    Use the coupon code LIBOS18 in the cart while registering to receive 50% off!

    Below is a preliminary agenda of topics and learning objectives at the summit.  Session topics are subject to change.


    Schedule

    June 21st, 2018

    7:45am Registration and Breakfast


    8:30am Opening Keynote


    9:45am-12:00pm Break-out Best Practice Sessions


    12:00pm-1:00pm Lunch


    1:00pm-5:00pm Break-out Best Practice and Implementation Sessions


    5:00pm-7:00pm Cocktail Reception 


    June 22nd, 2018

    7:45am Registration and Breakfast


    8:30am Opening Keynote


    9:45am-12:00pm Break-out Best Practice Sessions


    12:00pm-1:00pm Lunch


    1:00pm-4:30pm Break-out Best Practice and Implementation Sessions


    4:30pm Adjourn 




    Topics and Themes

    Intriguing and Engaging Keynote Topics:

    Product Experience Matters

    Gain insights and an intelligence baseline through a day in your customer’s eyes

    • Gain insights by analyzing your customer and users product touch-points and journey
    • Identify motivations behind user behavior and expectations to better innovate and frame your product
    • Encouraging “experience thinking” collaboratively throughout your team, stakeholders and organization

    Product Storytelling & Data Visualization

    Bringing user data, lifecyle planning, analytics and analysis together to build impactful, relate-able and actionable strategy

    • Learn how to optimize the 3 C’s of data visualization: clarity, connectivity and concentration
    • Best practices on segmentation of data, checking legibility and focusing on the subject
    • How to design ways to keep users engaged

    Executing Product Experience Strategy

    Overcoming strategic execution challenges and implementing experience thinking at your organization

    Best Practice and Case Study Topics:

    Product Lifecyle Management

    Strategies encompassing the intersection of research, engineering and product management

    • Exploring gaps and solutions in digital vs physical product planning
    • Streamlining process, role and execution in strategy
    • Managing customer & user privacy in product development
    • Product adoption, support and management

    Predictive Product Modeling Techniques

    Taking data analysis to the next level through predictive planning

    • Capitalizing on predictive analytics to improve product launch, growth and full lifecycle planning
    • Apply simple modeling and forecasting techniques to spot opportunities and inefficiencies in product planning
    • Forecast product growth and using scenario planning to plan for external market variables

    Product Supply Chain Analysis

    Increasing efficiency, transparency and value through supply optimization

    • Incorporating analytics and insights into supply chain strategy
    • Applying market research, demand drivers and supply chain analysis to optimize value through product pricing
    • Aligning forecasts, promotions and pricing fluctuations to streamline planning

    Product & UX Development for SAS

    Deep dive into software as a service usability and lifecycle planning

    • Rethinking process, collaboration and roles
    • Optimizing continuous feedback cycle loops
    • Design & re-branding considerations and case studies

    B2C Product Development & Experience Feedback

    Exploring consumer thinking and feedback in product development

    • Tackling consumer research barriers, assumptions and pitfalls
    • Insight frameworks that turn feedback to actions
    • Managing consumer privacy and expectations in today’s connected product world

    Product Strategy in Service & B2B Environments

    Exploring product development methodology and techniques when dealing with products as a service

    • Exploring the B2B relationship, setting and unique customer needs
    • Communication and collaboration strategies to attain feedback, uncover actionable insights and true needs
    • Product lifecycle models that engage customers and showcase true value

    Agile Product & Portfolio Management

    Developing a complete line-of-site view of your product offerings, crossover touchpoints and product roadmap

    • Collaborative approaches to ensure transparency, efficiency and & proper flow of data
    • Applying portfolio and project management techniques in Agile work settings
    • Exploring the omni-channel product development & marketing overlaps

    Avoiding the “Customer Metric-Centric Trap”

    Explore the path toward customer & user centricity, its intersection with metrics and the pitfalls that many experience focused leaders and organizations can fall into.

    • Common hurdles and miss-steps in analytic experience analysis and metrics
    • Collaborative approaches that focus on turning insights to action
    • Exploring the omni-channel development, experience design, marketing and metric overlaps

    Process, Growth & Innovation

    Gain perspective on innovative intelligence and growth frameworks, new product development processes and discover how to best find success

    • Using intelligence methodologies to gain critical insights
    • Pre-launch innovation and creative market testing insights
    • Communicating value, managing process change and transitions from standard business and product development models

    Mobile Storyboarding

    Gain perspective on the latest practices for mobile digital design planning

    • Responsive Design Innovations for Web & Mobile
    • Modifying traditional storyboarding techniques for mobile
    • Optimizing the mobile user experience

    Competitive Market Benchmarking

    Using incomplete competitive information to improve your product’s competitiveness

    • Identifying differences in competitors product or service
    • Provide a relevant benchmark analysis
    • Establish a framework for analysis of opportunities (cost analysis, partnerships, etc)

    Usability through Quality Assurance

    The critical intersection of UX, UI and QA

    • Viewing QA through the experience lens
    • Aligning QA testing and the user journey map
    • Enhancing the experience interface while improving QA efficiency

    Next Generation Feedback- Extending Digital Analytic Methods to the Physical World

    Applying digital intelligence and analytic techniques, personalization and experience feedback in brick & mortar settings

    • Understanding the Omni-Channel environment and key overlaps and differences
    • Explore emerging technologies that extend customer measurement and user feedback into physical spaces
    • Analyze key use cases in using physical tracking data to optimize on-location experience impacts such as staff interactions, services layout, conversion success, queuing, etc.

    Social Media Intelligence & Insights

    Explore techniques and approaches to gathering and making usable analysis from the ever-changing social web

    • Leveraging automation for information gathering
    • Taking the next step and turning data into usable, effective and actionable insights
    • Real-time SWOT analysis & intelligence listening

    In-Depth Application Workshops:

    Innovation through Experience Design

    Grow and develop products and services that have importance and are critical for your users. Discover new user insight inputs and turn customer and user feedback into successful product integrations. Capitalize on new technology to enable real-time feedback and allow your development and insight teams to reach their full
    potential. Gain insights into Rapid Design techniques that can take your products and services to the next level.

    Product Journey Mapping

    Analyze and optimize your user’s journey and product touchpoints to improve the product experience and gain innovation insights

    Persona Insights & Development

    Discover the voice and motivations of your customers and users

    • Explore value propositions and use scenarios for personas
    • Templates and mapping strategy for developing personas
    • Research techniques and frameworks for getting started including empathy mapping, real-time personas and research based personas

    NPD: Process, Growth & Innovation Workshop

    Gain perspective on innovative intelligence and growth frameworks, new product development processes and discover how to best find success

    • Using intelligence methodologies to gain critical insights
    • Pre-launch innovation and creative market testing insights
    • Communicating value, managing process change and transitions from standard business and product development models

    Building the Experience Team

    Roles, recruiting and resources. Be sure your experience team is ready to step up to any challenge or initiative. Develop a solid plan of action to build and recruit a team that continuously evolves, disseminates the experience plan, and leads from the front. Understand where positional and functional overlaps occur, repercussions of personnel development and churn and key team-building attributes necessary for any successful experience and insights function.


    Summit Speakers:

    Past JPK Product Intelligence Presenters include:

     

     

    • Product Managers
    • Product Designers
    • User Insight Teams
    • Product Engineers
    • Research & Development Teams
    • Software Developers
    • Innovation Managers
    • Quality Assurance Professionals
    • Strategy Officers
    • Business Development Professionals
    • Product Marketing Teams
    • Customer Loyalty and Insights
    • Marketing Managers
    • Information Architects
    • Business Intelligence Professionals
      ….and anyone dealing with user / customer insights, innovation or product development!

    3M
    AIG
    Alliant Credit Union
    Amazon
    Applied Materials
    Arvest Bank
    Astellas
    Atmos Energy
    Autodesk, Inc.
    Belcan Engineering Group, Inc.
    Best Buy Canada
    Bose Corporation
    Brother International
    Canadian Diabetes Association
    CareFirst BlueCross BlueShield
    Cars.com
    Cigna
    Clif Bar
    Country Financial
    DuPont
    Ebay
    Federal Reserve Bank of Chicago
    Getty Images
    Ingersoll Rand
    Intel
    L3 Communications
    LEO Pharma
    LogMeIn
    Marriott International

    Mars Chocolate North America
    MasterCard
    Medtronic
    Microsoft
    Mission Produce, Inc.
    Moen
    Nestle Purina Petcare
    Nike, Inc.
    Nordson Corporation
    Overstock
    Pfizer
    Polycom
    Prudential
    Radian
    Red Bull
    Seventh Generation
    Shire Pharmaceuticals
    Siemens
    Standard Insurance
    Teva Pharmaceuticals
    Textron Inc.
    The Nielsen Company
    Thomson Reuters
    Union Bank
    University of Washington
    Visa Inc.
    Whole Foods
    Zurich Insurance

    As well as many other small and medium sized organizations...

    Attendee Participation Rates

    Early registration and group discounts below:

    Early Registration Rate Until 4/30/18 Rate After 4/30/18
    1 Attendee $1,499 $1,799
    2 Attendees $1,199/each $1,399/each
    3 Attendees $999/each $1,199/each
    4 Attendees $799/each $999/each
    5+ Attendees Contact Us Contact Us

    Travel Info


    Hotel / Venue

    The forum will take place at:

    Courtyard Boston Downtown

    275 Tremont Street
    Boston, MA 02116
    (617) 426-1400
    Map It

    Online Reservations:
    Reserve your room here

    $288/night – Limited amount of discounted rooms available —Room block ends June 4th, 2018

    Surrounding Area and Transportation Options

    Centrally located in the heart of the Theater District, our landmark, kid-friendly location in Downtown Boston has provided comfort and convenience to families since 1925. We are steps from Wang Center for Performing Arts, Boston Opera House, Shubert Theatre and Charles Playhouse. Back at our boutique hotel, get inspired by our iconic interiors including a dramatic black-and-white marble lobby with deco details, Post No. 10 bar and restaurant, and the Library. The stylish spaces toast a celebrated history, while providing modern technology and services for today’s travelers. We also boast nearly 13,000 square feet of architecturally distinct boardrooms and ballrooms, complete with a dedicated event management team, full AV support and catering. After an eventful day, retreat to our sophisticated accommodations inspired by the energy of the surrounding city.

    Valet Parking Only:
    $53/night