Raleen Gagnon is the Global Director of Market Intelligence and Strategy at ManpowerGroup Solutions, TAPFIN. In this role she oversees competitive and market intelligence along with the development of consistent process and insight related to client engagements and solutions offered. Raleen manages all research; market demand, and global trend analysis to develop and support actionable insight for country-specific go-to-market planning. This includes supporting client engagements and business strategy as well as the development of new research tools and thought leadership such as the Contingent Workforce Index and Global Quarterly Market Report.
Prior to this Raleen was the Director of Strategic Marketing at Monster Worldwide, where she collaborated with sales leadership to develop strategic programs and initiatives for the Staffing Industry, Global Sales, and Public Sector. Launching competitive intelligence programs and comprehensive assessments of gap analysis and opportunities in the market, she established long term strategies and strategic alliances to shift the direction of the business divisions that she supported.
Her career in corporate strategy has been built on the foundation of over a decade in competitive intelligence, managing her own business, CI Consulting, and as a Research Director at Fuld and Company. With experience in Life Sciences, Manufacturing, and Technology, she has overseen and delivered the research and analysis to identify emerging markets, ranked and validated acquisition targets, provided competitive pipeline and organizational benchmarking studies, and conducted comprehensive competitive profiling and monitoring studies. In these roles, Raleen has worked with many of the Fortune 1000 to evaluate market opportunities, forecast key trends, and reset pricing and service models based on economic indicators.
Raleen has a Marketing degree from Bentley University, and develops and teaches certification courses for the Academy of Competitive Intelligence and has published numerous articles and whitepapers on the strategic direction and opportunities in staffing and key industries looking to leverage globalization, virtual workforce augmentation, and competitive benchmarking.